Business 361°

Business 361° is a comprehensive and robust strategic approach, designed to go beyond simple 360° analysis. By adding an extra degree of innovation, human inspiration and rigorous follow-up, I help you transform your challenges into concrete, sustainable opportunities.

Whether to restructure a specific area, solve an operational problem, or optimize an existing process, Business 361° offers a structured, collaborative and unique approach, based on a unique combination of skills in leadership, marketing strategy, technology, pedagogy, diversity and inclusion.

Application

Here are a few concrete examples where the Business 361° methodology can be applied:

Business Development and Marketing Strategy
Revitalization of your offer portfolio, market research, competitive analysis, sales training and tactics, KPIs and reporting, profitability improvement. Business 361° goes further by integrating a human and collaborative dimension, ensuring that each development project is aligned with the culture and aspirations of the teams.
Digital Transformation
Audit, dematerialization and automation of existing processes; identification of inefficiencies, deployment planning, change management, team training. With Business 361°, digital transformation is seen as an opportunity for reinvention, involving employees through trial phases and personalized support.
IT Master Plan
Development of a 3 to 5-year IT strategy, digital transformation, realignment with business needs, data management, cybersecurity. The Business 361° approach places particular emphasis on human and technological alignment, ensuring that each IT transformation serves business interests while mobilizing teams.

Curriculum and training offer
Development of a training offer, definition of pedagogical objectives, market study, business plan, training planning. Business 361° combines pedagogy and innovation to develop engaging training offerings that take into account different learning approaches and participants’ expectations.

BU-SI-NE-SS 361° approach in 4 key phases

1. Baseline and Unity
Together, we begin a comprehensive data collection process, with a view to gaining an in-depth understanding of your situation. This phase is marked by a human and collaborative approach that ensures that every voice within your organization is heard, ensuring a unified vision of the issues at stake.

2. Synthesis and Inspiration
From the data collected, we carry out a rigorous analysis to extract priorities and opportunities. But BUSINESS 361° doesn’t stop there: this phase also includes an inspirational component, integrating the diversity of human perspectives and motivations, to propose innovative and adapted solutions.

3. Negotiation and Experimentation
Together, we co-construct several potential scenarios to solve your problems. Thanks to my ability to integrate the varied viewpoints of stakeholders, these scenarios are enriched by diversity. We then test the solutions on a small scale to validate their feasibility and refine the choices before implementation.

4. Strategy and Sustainability
A concrete action plan is drawn up, with a long-term strategic vision and immediate actions for lasting results. BUSINESS 361°’s follow-up is more than just supervision: it’s rigorous executive coaching that ensures each step is optimally executed, with ongoing adjustments to maximize impact.

Customer Experiences

« Everything was clear at all times. Yoann knows how to get straight to the point and do his utmost to ensure that objectives are achieved in the shortest possible time. As a customer, service provider or partner, working with Yoann can only be an advantage.«
W. Gacquer, Data Scientist – CHU Amiens

« Yoann’s impressive skills and knowledge have made major business and technology development projects possible and then executed internationally. But what really defines him is his attitude. Typical of a leader. His ability to bring people together, to motivate and encourage them, his negotiating skills – all of this commands admiration. »
A. Ramirez, Chief Marketing Officer – Grupo Alava

« Yoann has been instrumental in developing and executing digital service strategies that have increased revenues and market relevance, while contributing to the company’s success. »
O. Lorenz, General Manager International Marketing – Konica Minolta

« Yoann helped us to strategically position our training offer. He was a great listener, with a keen ability to analyze. His recommendations were clear, operational and effective.«
J.-P. Vacheron, Pedagogical Director – ENSup

« What I appreciate most about Yoann is his ability to align strategy with business and technology. His contribution to helping any company turn the corner on digital transformation is both strategic and concrete, as he works with all stakeholders to create not only digital strategies, but also executable plans and realistic, achievable goals.«
A. Dina, Fondateur et consultant – Rivista.AI

Know-how and Adaptability

This approach is the result of over 20 years’ experience. In consulting, project ownership and project management. In the fields of Strategy, Business and IT. In the private and public sectors. Local, national and international.

You can find out more about me by visiting my LinkedIn profile.

Every project is unique. That’s why the Business 361° methodology is entirely adaptable, both in its structure and in the subjects covered. My aim is to work with you to build a tailor-made solution, perfectly aligned with your needs.