Business 361°: A comprehensive approach for organisational transformation
Business 361° is a robust strategic methodology designed to go beyond standard 360° analysis. By adding an extra degree of innovation, organisational insight and executive follow-through, it helps transform challenges into concrete and sustainable opportunities.
Whether you need to restructure a domain, resolve an operational bottleneck or optimise a critical process, Business 361° applies a structured, collaborative and results-driven approach combining leadership, strategy, technology and organisational dynamics.
Applications
Here are a few concrete examples where the Business 361° methodology can be applied:

- Business Development and Marketing Strategy
Offer portfolio revitalisation, market research, competitive analysis, commercial organisation, KPIs and performance.
Business 361° ensures strategic initiatives are aligned with team capabilities and organisational culture. - Organisational & Digital Transformation
Process assessment, simplification and automation, deployment planning, change management, team training.
Digital transformation is addressed as an opportunity for organisational reinvention, supported by experimentation and tailored guidance. - IT Master Plan
3–5-year IT strategy, alignment with business needs, data governance, cybersecurity.
Business 361° ensures strong alignment between technology priorities, business expectations and human dynamics.
- Training Architecture & Learning Programmes
Design of training offers, learning objectives, market analysis, programme structure.
Business 361° blends pedagogy and innovation to create engaging learning experiences adapted to modern learning styles.
BU-SI-NE-SS 361° approach in 4 phases
1. Baseline and Unity
Comprehensive data collection to gain a deep understanding of the situation. The objective: a shared and unified view of the issues.
2. Synthesis and Inspiration
Rigorous analysis to identify priorities and opportunities. This phase also opens the field of possibilities through inspiration and innovative perspectives.
3. Negotiation and Experimentation
Co-construction of realistic scenarios involving all key stakeholders. Small-scale testing secures feasibility and guides decisions before larger-scale implementation.
4. Strategy and Sustainability
A detailed action plan, long-term strategic direction and rapid-impact actions. Business 361° includes executive-level follow-through to ensure proper execution and continuous adjustment.

Customer Experiences
| « Everything was clear at all times. Yoann knows how to get straight to the point and do his utmost to ensure that objectives are achieved in the shortest possible time. As a customer, service provider or partner, working with Yoann can only be an advantage.« W. Gacquer, Data Scientist – CHU Amiens |
| « Yoann’s impressive skills and knowledge have made major business and technology development projects possible and then executed internationally. But what really defines him is his attitude. Typical of a leader. His ability to bring people together, to motivate and encourage them, his negotiating skills – all of this commands admiration. » A. Ramirez, Chief Marketing Officer – Grupo Alava |
| « Yoann has been instrumental in developing and executing digital service strategies that have increased revenues and market relevance, while contributing to the company’s success. » O. Lorenz, General Manager International Marketing – Konica Minolta |
| « Yoann helped us to strategically position our training offer. He was a great listener, with a keen ability to analyze. His recommendations were clear, operational and effective.« J.-P. Vacheron, Pedagogical Director – ENSup |
| « What I appreciate most about Yoann is his ability to align strategy with business and technology. His contribution to helping any company turn the corner on digital transformation is both strategic and concrete, as he works with all stakeholders to create not only digital strategies, but also executable plans and realistic, achievable goals.« A. Dina, Fondateur et consultant – Rivista.AI |
Experience and Adaptability
Built on over 20 years of experience in strategy, business and IT (in both private and public sectors, locally and internationally) the Business 361° methodology adapts to each specific context.
Every project is unique; the approach is fully modular and tailored.
Free initial consultation
I offer a first call to discuss your needs, conduct a flash diagnostic, and identify key priorities – with no obligation.
Contact me today to schedule a first exchange.

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